The Taeltech Ecosystem

A world-leading authentic consumer insight and engagement ecosystem.

We combine multiple ecosystem components and data sources to understand and engage with consumers: marketplace behaviour, at-home barcode scans, anti-counterfeiting technology engagement and much more.

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Taeltech
and its
ecosystem
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Components
and data
sources
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Wabi
and consumer
engagement
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Authenticity of relationships and products

Products & Solutions

Our products and solutions help brands and consumers understand each other and interact in an honest environment
Solutions

Authentic consumer research. Based on what people do, not what they say they do.

Rapid consumer interaction and marketing experimentation

Route-to-market in China and smart consumer activation for brands and international retailers

Secure smart packaging and supply chain tracking

Products

Taeltech insights and engament - a platform for consumer insights, feedback and engagement

Wabi loyalty points

Taeltech marketplace

Taeltech smart packaging - for anti-counterfeiting and supply chain tracking

Industries we work with

Retail

FMCG

Cosmetics and personal care

Infant nutrition

Investment research

Consumer services

Our Partners

Rakuten
Largest B2B2C ecommerce platform in Japan, among the world's largest by sales
Odakyu
One of Asia’s largest department stores, part of Japan’s Odakyu Group conglomerate
NZ Cherry Corp
New Zealand’s largest grower and exporter of highest quality cherries

Media Room

Whiskey made them sick. So they created a way to combat counterfeits in China
Parija Kavilanz
CNN
11 十月 2019
Rakuten Taps Chinese Blockchain Firm for $60 Billion Authenticity Market
Paul Madore
CCN
29 四月 2019
The battle against deadly fake goods goes hi-tech
Padraig Belton
BBC
5 十二月 2017

Our Story

The Taeltech moniker represents the marriage of state-of-the-art security technology and authentic consumer participation.

The story of Taeltech’s birth started nearly a decade ago, with an entrepreneurial duo who sought to protect consumers from the health risks of counterfeit consumer goods.