Alexander Busarov
CEO, Co-founder
Previously worked at McKinsey & Company as a consultant and Mead Johnson Nutrition as a Sales director.

Alex is a graduate of London School of Economics.
Yaz Belinskiy
Head of Product, Co-founder

Previously worked at Bain & Company as a consultant. Yaz also launched an airline which now operates 30 aircraft with +10m passengers/year.

Yaz is a graduate of London School of Economics, and Oxford University.

Vadim Mishin
BD Director, Australia & New Zealand
Previously assumed leadership roles in brand protection, traceability and anti-counterfeiting initiatives across multiple industries. Launched and managed supply chain traceability and brand protection projects in Australia, New Zealand, Southeast Asia, Central America, Russia and CIS.
Yasuhiro Takayama
BD Director, Japan
Previously director at a SoftBank-funded IT startup, Yasu started his career in advertising and has been active in the marketing industry for over 10 years.

Yasu is a graduate of Brown University and Tokyo University where he completed his Masters degree.
Jasmine Yang
Software Developer
Development Previously worked at a startup company frameless about comics, an android application developer.
Zimu Li
Data Analyst Development
Trained as a social psychologist, Zimu is not familar with hypnotherapy, phrenology, mind-reading, or fortune-telling. In treating his ophidiophobia, he accidentally learned python and started dreaming dataframes. His favourite Pokemon is Magikarp and his favourite database is MongoDB.
Paris Xu
Office Manager Administration
Previously worked at Transcosmos China as a management trainee.
Thea Xu
Product Manager
Previously worked as a producer for CCTV. Thea is also the co-founder of a Culture & Communication company in Shanghai.

Thea is a current graduate student of University of Bayreuth.
Jiaxian Xie
Data Analyst
Experienced in data analytics for 2 years. Proficient in Python, SQL, Excel, SPSS, Stata and R.

Jiaxian is a graduate of University College London.
Yuzu Duan
Software Developer
Previously worked as Delphi developer, C++ developer, iOS developer, Java developer, frontend developer, and now a Wechat mini-program developer.
Yiyi Yang
Store Manager Operations
Previously worked at Mullenlowe Profero as account director with clients such as Western Union, Apple, Dyson, Catalent, Lifebuoy, Pureit, UnionPay, etc.
Jonathan Ross
AI and Data Engineer
Previously worked as a data consultant for an NGO fighting against rainforest deforestation. Experienced in data analytics, AI, machine learning, and predictive modelling.

Jonathan is a graduate of Virginia Tech, with coursework from Shanghai Jiao Tong University.
Vera Huang
Copywriter
Previously worked for beauty and video company.

Vera is a graduate of Wuhan University.
Jimmy Zhen
Software Developer
Amassed lots of Mobile H5,SNS,B2B,Wechat mini program develop experience, worked for Game company,Internet company,Hotel and Real estate industry in the past
Fang Zhu
Customer Service Operations
Previously worked as an administrative clerk for over 6 years.
Hongchao Cao
Graphic/UI Designer
Previously worked as a UX/UI designer in a startup company specializing in cross-border e-commerce.
Peter Frolikov
Art director & Designer
Previously worked at BBDO and Saatchi&Saatchi as Art Director with clients such as Nike, Ikea, Porsche, Microsoft, Audi, etc. Has been awarded more than 20 international awards in the field of design and creative solutions.
Danjie Hu
Senior Product Manager
Previously worked at 2 IoT startups, full-scholarship graduate of technopreneurship programme in Nanyang Technological University Singapore. Co-organizer of codebar.io Shanghai.